Quality is our main ingredient
BRC Certified DFI Accreditations
You are here: Home > Cookie Policy

Cookie Policy

Please read our cookie policy carefully.

What are Cookies?

Cookies are small files that contain information about a user and how they interact with websites. Cookies are placed on your device by the website you are visiting, these cookies can then help the website provide a better experience for you if you return to the site. To do this cookies store a user’s preferences, usernames and passwords, enabling the website to load quicker and become more customised to the user’s needs.

First party cookies are cookies that are set by the website you're visiting and only that website can view the cookies they have set. External websites and services may also set third-party cookies.

How do we use Cookies?

Analytical Cookies

Here at Direct Food Ingredients we use cookies for analytical purposes, so that we can monitor user numbers, acquisition channels and conversion data. We use Google Analytics to gather this data. We also use Hotjar to generate analytical heatmaps, enabling us to analyse the effectiveness of our pages. The Hotjar cookies we use are _hjIncludedInSample and _hjid.

Name Service Purpose Cookie Duration & Type
_ga Google Analytics Anonymously recognises website visitors (no personal data is collected) 2 years
First party
_gid Google Analytics Anonymously recognises website visitors (no personal data is collected) 24 hours
First party
_hjIncludedInSample Hotjar A Hotjar cookie that is a session cookie that is set to allow Hotjar to determine if a user is included in a sample used to generate funnels. 1 year
First party
_hjid Hotjar A Hotjar cookie that is set when a user first arrives to the website. The cookie is used to give the user a random ID, unique to the site and the browser used. This ensures that users behaviour are conneccted across multiple visits. 1 year
First party

How to manage Cookies

Removing Cookies

For detailed information about removing, blocking and controling cookies, click here.

If you wish to no longer receive cookies whilst visiting our site.